# salestrack CRM by Dentobees > WhatsApp-first sales CRM: every Meta ad and WhatsApp lead in one list, assigned in seconds, answered from a shared WhatsApp inbox on the official API, with follow-ups, broadcasts and ROI reports. salestrack CRM by Dentobees is a WhatsApp-first sales CRM for businesses that get leads from Meta (Facebook and Instagram) ads and WhatsApp. It puts every lead in one list, assigns it to the right salesperson in seconds, lets the team reply and follow up from one shared WhatsApp inbox on the official WhatsApp Business API, and shows which ads and which people turn leads into customers. - Product name: salestrack (always lowercase), "salestrack CRM by Dentobees". Website: https://www.salestrackcrm.com - Company: Dentobees Innovations LLP, Hilite Business Park, Kozhikode, Kerala, India. Co-founder: Harshad KT. - Category: WhatsApp CRM, lead management software, WhatsApp Business API platform (SaaS, web app). - Built for: sales teams in clinics and hospitals, dental clinics, real estate, education, travel, automotive, interiors and agencies, in India, the UAE, Qatar, Bahrain, Kuwait, Saudi Arabia, Africa, the UK and North America. - Main features: lead management from every source; automatic lead assignment (keyword, branch, round robin, capacity, reassign if not contacted); shared WhatsApp team inbox; automated follow-ups; ready-made WhatsApp chatbots and ready-to-use workflows for different use cases, custom workflows and drip campaigns, running on any connected number; WhatsApp templates and broadcasts on the official API; AI sales agent (Growth plan); Meta ads ROI (cost per customer, ROAS by campaign); 20 reports; sales targets and forecast; teams, branches, roles and access; activity log. - WhatsApp: official WhatsApp Business API with coexistence, so the same number keeps working in the WhatsApp Business app. Several numbers can be connected, including several coexistence numbers, and chatbots and workflows run on each. Number connected through Meta's embedded signup. - Pricing: plans start free (Free, Starter, Growth); details at https://www.salestrackcrm.com/pricing. WhatsApp message charges are set by Meta per delivered message and paid from a prepaid wallet; the app shows the rate and the cost of every broadcast before sending. - Support: WhatsApp +91 80860 14345, email harshad@dentobees.com, Monday to Saturday 9 am to 9 pm IST. Sign up: https://app.salestrackcrm.com/signup. Demo: https://www.salestrackcrm.com/demo The full text of every page below is in https://www.salestrackcrm.com/llms-full.txt. ## Product - [Turn Meta ad leads into sales with a WhatsApp CRM.](https://www.salestrackcrm.com/): WhatsApp CRM for Meta lead ads: capture every lead, auto-assign it, reply with an AI agent on the official API and track sales to each ad. - [Everything your sales team needs, built around WhatsApp.](https://www.salestrackcrm.com/features): salestrack is a WhatsApp CRM and lead management system for teams that run Meta ads: inbox, AI replies, routing, broadcasts and ROI. - [Pricing that fits your team. Start free.](https://www.salestrackcrm.com/pricing): salestrack pricing: start free, then choose a plan based on your channels, integrations, users and leads. WhatsApp via prepaid wallet. - [Works with the tools your leads already come from.](https://www.salestrackcrm.com/integrations): Meta lead ads, Click-to-WhatsApp ads, the WhatsApp Business API, Google Ads, Google Sheets, website forms and Dentobees ERP — connected in minutes, no code. - [Your customers' data, protected.](https://www.salestrackcrm.com/security): salestrack is built to DPDP and GDPR standards, with HIPAA-grade safeguards. Here is exactly what the product does today — and what we don't claim. - [Every enquiry in one place. Nothing slips.](https://www.salestrackcrm.com/features/lead-management): Leads from Meta lead ads, Click-to-WhatsApp, Google Ads, your website, Google Sheets and walk-ins arrive in one list — deduplicated by phone, with an… - [One WhatsApp inbox for your whole sales team.](https://www.salestrackcrm.com/features/whatsapp-inbox): Reply to every lead from a shared WhatsApp Business API inbox — multiple numbers, automatic assignment, a 24-hour window timer and the lead's full history… - [The right person gets every lead in seconds.](https://www.salestrackcrm.com/features/lead-assignment): Route every lead to the right salesperson in seconds with keyword, round-robin and capacity rules. Unanswered leads move on. - [An AI agent that answers every lead in seconds, day or night.](https://www.salestrackcrm.com/features/ai-sales-agent): It greets new leads on WhatsApp, answers common questions, asks your qualifying questions and hands hot leads to a person with a summary of the chat. - [Send bulk WhatsApp messages with the official API.](https://www.salestrackcrm.com/features/whatsapp-broadcasts): Build templates that pass Meta review, send to opted-in segments, schedule campaigns and see the wallet cost before anything goes out — then track… - [WhatsApp chatbots and workflows, ready to use on day one.](https://www.salestrackcrm.com/features/chatbots-and-workflows): Ready-made WhatsApp chatbots and workflows for every use case, plus custom workflows and drip campaigns on any connected number, including coexistence. - [Follow up automatically on WhatsApp.](https://www.salestrackcrm.com/features/automated-follow-ups): Sequences message each lead by stage and source, after-hours automation covers the night, and My day shows every salesperson the calls and chats due now. - [Know which ad paid for itself.](https://www.salestrackcrm.com/features/meta-ads-roi): salestrack connects Meta and Google ad spend to the deals your team closes, so you see cost per customer and return on ad spend for every campaign, ad set… - [20 reports. Each role sees what matters.](https://www.salestrackcrm.com/features/reports): Business overview, funnel, stage time, stuck leads, lost reasons, WhatsApp, response time, workload and more — with a "Start here" view for owners,… - [Targets, forecast and a sales process built into the tool.](https://www.salestrackcrm.com/features/sales-targets): Set monthly targets by branch and person, see forecast against target with commit and best case, and turn your sales SOP into pipeline stages and checklists. - [Run every branch and person from one place.](https://www.salestrackcrm.com/features/team-and-branches): Run every branch and salesperson from one place: roles, branch access, scorecards, response time and workload in salestrack. ## Industries - [Turn dental enquiries into booked patients.](https://www.salestrackcrm.com/industries/dental-clinics): The marketing and lead CRM for dental clinics: Meta and Google ad enquiries answered on WhatsApp, booked and tracked to the ad. - [Turn patient enquiries into booked appointments.](https://www.salestrackcrm.com/industries/clinics-hospitals): Clinic and hospital CRM on WhatsApp: patient enquiries from ads answered in seconds, routed to the right desk and booked. - [From property ad to site visit, without losing a lead.](https://www.salestrackcrm.com/industries/real-estate): Every enquiry from Meta and Google ads lands in one WhatsApp inbox, reaches the right agent for that project in seconds and gets followed up until the… - [Answer admission enquiries at midnight and enrol more students.](https://www.salestrackcrm.com/industries/education): Admission CRM on WhatsApp: answer student and parent enquiries at night, route to counsellors and track enrolments by ad. - [From ad click to test drive to delivery.](https://www.salestrackcrm.com/industries/automotive): Car and bike enquiries from Meta ads reach the right showroom and salesperson in seconds, test drives get booked on WhatsApp, and owners see cost per… - [Turn package enquiries into confirmed trips.](https://www.salestrackcrm.com/industries/travel): Travel agency CRM on WhatsApp: reply to package enquiries fast, send quotes, follow up and track bookings by ad. - [From quote request to signed project.](https://www.salestrackcrm.com/industries/interiors-home): Interior design, modular kitchen, solar and home-service leads from ads get an instant reply, a site measurement booked and follow-ups on every quote —… - [Prove lead quality with your clients’ own data.](https://www.salestrackcrm.com/industries/agencies): Clients say "the leads are bad." With salestrack, every client sees which ads produced customers and revenue — and your team can manage WhatsApp follow-up… ## Comparisons - [How salestrack compares to the tools you know.](https://www.salestrackcrm.com/compare): Honest, dated comparisons with WhatsApp platforms and CRMs. Each page says when the other tool is the better choice. - [salestrack vs Wati](https://www.salestrackcrm.com/compare/wati): salestrack vs Wati: both use the official WhatsApp Business API. Compare pipeline, targets and cost per customer by Meta ad. - [salestrack vs AiSensy](https://www.salestrackcrm.com/compare/aisensy): salestrack vs AiSensy: compare pipeline, lead routing, Meta ads ROI and the AI agent, with dated, sourced facts. - [salestrack vs Interakt](https://www.salestrackcrm.com/compare/interakt): salestrack vs Interakt: compare the built-in sales CRM, both Meta ad types, the AI agent and pricing models. - [salestrack vs Kommo](https://www.salestrackcrm.com/compare/kommo): salestrack vs Kommo: compare WhatsApp-first selling, billing terms, Meta ads ROI and setup, with dated facts. - [salestrack vs HubSpot](https://www.salestrackcrm.com/compare/hubspot): salestrack vs HubSpot: compare WhatsApp inbox access, Meta lead ads, ads-to-revenue reporting and pricing models. ## Answers - [Can I use the WhatsApp Business app and the API on the same number?](https://www.salestrackcrm.com/answers/whatsapp-app-and-api-same-number): Yes. Meta's coexistence option lets a provider connect your existing WhatsApp Business app number to the Cloud API, so you keep replying from the app while your team uses an API inbox. Up to six months of one-to-one chats can sync. App messages stay free, but broadcast lists switch off and throughput is fixed at 20 messages per second. - [Can multiple people use one WhatsApp Business number?](https://www.salestrackcrm.com/answers/multiple-users-one-whatsapp-number): Yes. The WhatsApp Business app lets you link a limited number of devices to one number, and Meta's paid verified plans allow up to 10 devices and agents. For a larger team, the WhatsApp Business API lets any number of people reply from one number through a shared inbox, with each chat assigned to an owner. - [How do I get the green tick or Meta Verified badge on WhatsApp Business?](https://www.salestrackcrm.com/answers/whatsapp-green-tick): The old WhatsApp green tick is now a blue checkmark. On the WhatsApp Business API you request Official Business Account status in WhatsApp Manager after 30 days on the platform, Meta business verification, two-step verification and an approved display name. On the WhatsApp Business app, the badge comes with Meta's paid verified subscription plans where available. - [How do I get the WhatsApp Business API?](https://www.salestrackcrm.com/answers/how-to-get-whatsapp-business-api): Most businesses get the WhatsApp Business API through a provider or CRM that runs Meta's embedded signup: you log in with Facebook, pick your business portfolio, add a phone number and display name, and verify the number by SMS or call. Developers can instead connect directly by creating a Meta app with the WhatsApp use case. - [How do I verify my WhatsApp Business account?](https://www.salestrackcrm.com/answers/verify-whatsapp-business-account): For the WhatsApp Business API, you verify your business, not the number. Open Security Center in Meta Business Suite, start verification, enter your exact legal business name, address, phone and website, upload documents if asked, and confirm by email, phone or domain. Verification is one way to raise your messaging limit from 250 to 2,000. - [How much does the WhatsApp Business API cost in India?](https://www.salestrackcrm.com/answers/whatsapp-business-api-cost-india): Meta charges per delivered message to Indian (+91) numbers, by category. Marketing messages cost the most; utility, authentication and charged service messages cost much less. Messages customers send you, the first 1,000 service replies a month and chats from Click-to-WhatsApp ads are free. Current INR rates are on Meta's rate card, which can change each quarter. - [Is the WhatsApp Business API free?](https://www.salestrackcrm.com/answers/is-whatsapp-business-api-free): Not fully. Meta charges per delivered message, not a monthly fee. Messages customers send you are free, each business number gets 1,000 free service replies a month, and messages inside a free entry point window opened from a Click-to-WhatsApp ad are free. Templates outside those windows are charged, and providers add their own fees. - [What is a WhatsApp Business Solution Provider (BSP)?](https://www.salestrackcrm.com/answers/what-is-whatsapp-bsp): A WhatsApp Business Solution Provider (BSP) is a company Meta allows to connect other businesses to the WhatsApp Business Platform. It onboards you through Meta's embedded signup and usually gives you software such as an inbox, templates and automation. Meta's developer documentation groups these providers as Solution Partners, Tech Providers and Tech Partners. - [What is the WhatsApp 24-hour customer service window?](https://www.salestrackcrm.com/answers/whatsapp-24-hour-window): The WhatsApp customer service window is a 24-hour timer that starts when a customer messages or calls your business number, and resets each time they do it again. While it is open you can send free-form replies such as text, images and documents. After it closes, the WhatsApp Business API only lets you send pre-approved template messages. - [What is the WhatsApp Business API and how does it work?](https://www.salestrackcrm.com/answers/what-is-whatsapp-business-api): The WhatsApp Business API, part of Meta's WhatsApp Business Platform, is the official way for businesses to send and receive WhatsApp messages through software instead of one phone. It powers shared team inboxes, CRMs, chatbots and template broadcasts. You connect a number directly or through a provider, and Meta charges per delivered message. - [What is the WhatsApp messaging limit and how do I increase it?](https://www.salestrackcrm.com/answers/whatsapp-messaging-limit): The WhatsApp messaging limit is how many unique people your business can message outside a customer service window in a moving 24 hours. New business portfolios start at 250. Verify your business or send 2,000 high-quality template messages in 30 days to reach 2,000; after that Meta raises it automatically when you use half of it with good quality. - [WhatsApp Business app vs API: what is the difference?](https://www.salestrackcrm.com/answers/whatsapp-business-app-vs-api): The WhatsApp Business app is a phone app for a business owner, with a limited number of linked devices and no per-message charges. The WhatsApp Business API has no app of its own: you use it through software such as a CRM or team inbox, send approved templates at scale, automate replies, and pay Meta per delivered message. - [How do I collect WhatsApp opt-in from customers?](https://www.salestrackcrm.com/answers/whatsapp-opt-in): Ask for permission in a way that clearly says the person is opting in to receive messages and names your business. A website form checkbox, an SMS, an IVR phone flow or a signed paper form all work, as long as you follow local law. Meta recommends separate opt-in for offers and for updates, and you must honour every opt-out. - [How do I get a WhatsApp template approved?](https://www.salestrackcrm.com/answers/whatsapp-template-approval): Submit the template in WhatsApp Manager, through the API or in your provider's builder, with the right category, sample values for every variable and wording that follows WhatsApp's policies. Meta reviews templates automatically and says a decision can take up to 24 hours. Most rejections come from badly formatted variables, missing samples, duplicate wording or policy issues. - [How do I send bulk WhatsApp messages without getting blocked?](https://www.salestrackcrm.com/answers/send-bulk-whatsapp-messages): Send through the official WhatsApp Business API, not bulk-sender apps. Message only people who opted in to hear from your business, use approved message templates, stay inside your messaging limit, and keep messages relevant so few people block or report you. Give an easy way to opt out and stop messaging anyone who asks. - [How do I use WhatsApp for marketing?](https://www.salestrackcrm.com/answers/how-to-do-whatsapp-marketing): Start by getting customers to message you, through Click-to-WhatsApp ads, chat links and QR codes. Collect clear opt-in, then send approved template messages through the WhatsApp Business API to small, relevant segments. Reply fast, follow up for a few days, give an easy opt-out, and judge campaigns by enquiries and sales rather than by messages sent. - [How many people can I send a WhatsApp broadcast to?](https://www.salestrackcrm.com/answers/whatsapp-broadcast-limit): On the WhatsApp Business API, your messaging limit decides it. A new business portfolio can message 250 unique people outside a customer service window in a moving 24-hour period. Verifying your business can raise this to 2,000, and Meta then raises it to 10,000, 100,000 and unlimited as you send high-quality messages and use at least half your limit. - [Is WhatsApp marketing free?](https://www.salestrackcrm.com/answers/is-whatsapp-marketing-free): Partly. Messages you send from the WhatsApp Business app have no per-message charge, but the app suits small, one-to-one marketing. On the WhatsApp Business API, Meta charges for every delivered marketing template, by the recipient's country. Messages inside a free entry point window, opened when someone messages you from a Click-to-WhatsApp ad and you reply within 24 hours, are free. - [What is a WhatsApp message template?](https://www.salestrackcrm.com/answers/what-is-whatsapp-template): A WhatsApp message template is a pre-written message format that a business submits to Meta for approval. On the WhatsApp Business API, templates are the only messages you can send outside the 24-hour customer service window, so you use them to start chats, send reminders and offers. Each template is categorised as marketing, utility or authentication. - [WhatsApp broadcast list vs group vs API broadcast: which should I use?](https://www.salestrackcrm.com/answers/whatsapp-broadcast-list-vs-group): Use a group when members should talk to each other, such as a project team or a class. Use a WhatsApp Business app broadcast list for a few customers who saved your number. Use an API broadcast for marketing and reminders at scale: it reaches any opted-in number with an approved template and reports delivery and reads. - [Can I automate WhatsApp messages?](https://www.salestrackcrm.com/answers/automate-whatsapp-messages): Yes, through the official WhatsApp Business API. WhatsApp's Business Messaging Policy allows automation when replying inside the 24-hour customer service window, as long as people can easily reach a human. Outside that window, automated reminders and follow-ups must be approved templates sent to opted-in people. Automating the normal WhatsApp app with unofficial tools breaks WhatsApp's rules. - [How do I connect WhatsApp to a CRM?](https://www.salestrackcrm.com/answers/connect-whatsapp-to-crm): Connect your business number to the official WhatsApp Business API, then link it to your CRM. The simplest way is a CRM with WhatsApp built in, connected through Meta's embedded signup in minutes. If you already use HubSpot, Salesforce or Zoho, use a WhatsApp provider that integrates with it. Avoid unofficial browser extensions. - [How does a WhatsApp AI agent work?](https://www.salestrackcrm.com/answers/whatsapp-ai-agent): A WhatsApp AI agent connects to your business number through the WhatsApp Business API. It reads each customer message, answers from information you gave it, such as prices, locations and FAQs, and asks your qualifying questions. When the lead is ready, asks for a person or asks something it cannot answer, it hands over with a summary. - [What is a WhatsApp CRM?](https://www.salestrackcrm.com/answers/what-is-whatsapp-crm): A WhatsApp CRM is customer relationship management software built around WhatsApp. It connects your business number through the WhatsApp Business API, lets a team reply from a shared inbox, and links every chat to a lead record with an owner, a pipeline stage, notes and follow-ups. It shows managers who replied, what was promised and which leads became customers. - [What is the best WhatsApp CRM for businesses in India?](https://www.salestrackcrm.com/answers/best-whatsapp-crm-india): It depends on what you need most. Check that the tool uses the official WhatsApp Business API, has a shared team inbox, gives every lead an owner and stage, and shows message costs clearly. Marketing-led businesses often pick platforms like AiSensy or Wati; sales teams working Meta ad leads may prefer a sales CRM like salestrack. - [WhatsApp chatbot vs AI agent: which do I need?](https://www.salestrackcrm.com/answers/whatsapp-chatbot-vs-ai-agent): A WhatsApp chatbot follows a fixed flow of menus, buttons and keywords, which suits simple, predictable tasks like tracking an order. An AI agent understands free-text questions, answers from your own information, asks qualifying questions and decides when to hand over to a person. Sales teams with varied questions usually need an AI agent with a clear human handover. - [CPL vs CPA vs ROAS: what is the difference?](https://www.salestrackcrm.com/answers/cpl-vs-cpa-vs-roas): CPL (cost per lead) is ad spend divided by leads. CPA (cost per acquisition) is ad spend divided by customers or sales. ROAS (return on ad spend) is revenue divided by ad spend. CPL measures how cheaply you get enquiries, CPA how cheaply you get buyers, and ROAS whether the ads earn more than they cost. - [Do Facebook lead ads work?](https://www.salestrackcrm.com/answers/do-facebook-lead-ads-work): Yes, Facebook lead ads reliably produce leads, because the form opens inside Facebook or Instagram and uses details people already shared, so signing up takes seconds. That same ease brings low-intent leads. They work well when you add a qualifying question, verify phone numbers, contact each lead within minutes, and tell Meta which leads became customers. - [How do I connect Facebook leads to a CRM?](https://www.salestrackcrm.com/answers/connect-facebook-leads-to-crm): There are four common ways: a CRM that integrates directly with Meta lead ads, your own integration using Meta's lead ads webhooks and API, a connector tool such as Zapier, or a Google Sheet that your CRM syncs. Pick a route that delivers leads within minutes and keeps the ad and form ID on each lead. - [How do I get leads from Meta ads?](https://www.salestrackcrm.com/answers/get-leads-from-meta-ads): Run a Facebook and Instagram campaign and choose where people respond: an instant form inside Meta's apps, a WhatsApp chat through Click-to-WhatsApp ads, or a form on your website. Use a clear offer and one qualifying question, get every lead into one list with an owner, contact them within minutes and track which ads bring paying customers. - [How do I reduce cost per lead on Meta ads?](https://www.salestrackcrm.com/answers/reduce-cost-per-lead-meta-ads): Make a specific offer, keep forms short, test several creatives, give Meta enough budget and broad targeting to learn, and try Click-to-WhatsApp alongside lead forms. Then reply within minutes and send lead quality back to Meta. Judge the result on cost per customer, because cheaper leads that never buy are not a saving. - [How do I send Facebook lead ads leads to WhatsApp automatically?](https://www.salestrackcrm.com/answers/facebook-lead-ads-to-whatsapp): Connect your Facebook lead forms to a CRM or WhatsApp tool through a CRM integration, Meta's webhooks or a connector, so each new lead arrives in seconds. Then send an approved WhatsApp template message automatically, because a form lead has not messaged you and no 24-hour window is open. Get consent on the form first. - [What are Click-to-WhatsApp ads?](https://www.salestrackcrm.com/answers/what-are-click-to-whatsapp-ads): Click-to-WhatsApp ads are Meta ads on Facebook, Instagram and WhatsApp Status that open a WhatsApp chat with your business when someone taps them. The person sends the first message, so the conversation starts on your number. If you reply within 24 hours, Meta opens a free entry point window that may last up to 7 days. - [What is ROAS and how do I calculate it?](https://www.salestrackcrm.com/answers/what-is-roas): ROAS, or return on ad spend, is the revenue your ads produced divided by what you spent on them. If ₹50,000 of ads brings ₹2,50,000 in sales, ROAS is 5x. Whether that is good depends on your margin: break-even ROAS is 1 divided by your gross margin, so a 40% margin needs at least 2.5x. - [Where do I find my leads in Meta Business Suite?](https://www.salestrackcrm.com/answers/find-leads-meta-business-suite): Lead form entries from Facebook and Instagram ads are in Leads Center in Meta Business Suite, where you can view and download them. You can also download them from the lead ad's results in Ads Manager. To see them you need Page admin access or leads permission. For fast follow-up, connect a CRM so leads arrive automatically. - [How do I choose a CRM for a small business in India?](https://www.salestrackcrm.com/answers/crm-for-small-business-india): Start from how you sell. If leads come from Meta ads and close on WhatsApp and calls, choose a CRM with an official WhatsApp API inbox, automatic lead capture with the ad source, assignment rules, follow-up reminders and simple reports. Then check ease of use, mobile access, clear pricing including WhatsApp charges, and support in your time zone. - [How do I follow up with leads on WhatsApp?](https://www.salestrackcrm.com/answers/how-to-follow-up-with-leads): Reply within minutes, then follow up on about day 1, 3, 7 and 14 with short, useful messages, and call as well. Inside the 24-hour window after the lead's last message you can send normal replies; outside it you must use approved templates. Stop when the lead replies, books or asks you to stop. - [How does round robin lead assignment work?](https://www.salestrackcrm.com/answers/round-robin-lead-assignment): Round robin lead assignment gives each new lead to the next available person in a fixed order, then starts again at the top, so everyone gets an equal share. People who are away are skipped. It works best when the team sells the same thing equally well; for uneven workloads, capacity-based assignment is usually better. - [What is a lead in a CRM (lead vs contact vs deal)?](https://www.salestrackcrm.com/answers/lead-vs-contact-vs-deal): In a CRM, a lead is an enquiry you are trying to turn into a customer. A contact is the person behind it, with their name, phone and history. A deal (or opportunity) is a specific sale you are working on, with a value and a stage. One contact can bring several leads and deals over time. - [What is a sales pipeline?](https://www.salestrackcrm.com/answers/what-is-a-sales-pipeline): A sales pipeline is the series of stages a lead moves through from first enquiry to a won or lost deal, such as New, Contacted, Qualified, Visit booked, Proposal and Won. It shows where every open deal stands, how much it is worth, and where deals get stuck, so the team knows what to do next. - [What is lead management?](https://www.salestrackcrm.com/answers/what-is-lead-management): Lead management is the process of capturing every enquiry in one place, giving it an owner, following up quickly, moving it through sales stages and recording how it ends, won or lost with a reason. Done well, no lead is forgotten, nobody is called twice, and you can see which sources bring paying customers. - [What should a sales report include?](https://www.salestrackcrm.com/answers/what-to-include-in-sales-report): A useful sales report shows leads by source, how fast the team replied, how many leads were contacted, conversion at each stage, deals won and revenue, cost per customer and ROAS by campaign, and why deals were lost, broken down by salesperson and branch. It should explain why the numbers moved, not just list totals. - [What should a WhatsApp follow-up message say? (examples)](https://www.salestrackcrm.com/answers/whatsapp-follow-up-message-examples): A good WhatsApp follow-up message is short and has four parts: the person's name, a reminder of what they asked about, one useful detail such as a slot, price or answer, and one easy question. Avoid long paragraphs, repeated just-checking-in messages and pressure. Outside the 24-hour window, send it as an approved template. - [Why is speed to lead important?](https://www.salestrackcrm.com/answers/why-speed-to-lead-matters): A lead is most interested in the minutes after they enquire, often while contacting competitors. A 2011 Harvard Business Review study found firms that contacted leads within an hour were nearly seven times as likely to qualify them as firms that waited an hour longer. On WhatsApp, a fast reply also keeps you inside the free-form 24-hour window. - [What CRM do car dealerships use?](https://www.salestrackcrm.com/answers/crm-for-car-dealers): Car dealerships use CRMs to track every vehicle enquiry through test drive, quote, finance and delivery, by showroom and salesperson. Large groups often use the OEM's dealer system or an enterprise CRM. Independent and multi-brand dealers often pick a CRM that replies on WhatsApp, books test drives and shows bookings by model and campaign. - [What CRM is good for coaching centres and schools?](https://www.salestrackcrm.com/answers/crm-for-education): A good CRM for coaching centres and schools manages admission enquiries from first message to enrolment. It should reply on WhatsApp quickly, even at night, route each enquiry by course or centre, handle parent and student as one lead, follow up on tests and fee deadlines, and report enrolments by campaign. - [What CRM should a clinic or hospital use?](https://www.salestrackcrm.com/answers/crm-for-clinics): A clinic or hospital should use a CRM for the part its hospital software does not cover: patient enquiries before they book. Choose one that answers WhatsApp enquiries quickly, routes them by speciality, follows up on treatment plans, limits who can see patient details and shows which ads bring patients. - [What CRM should a travel agency use?](https://www.salestrackcrm.com/answers/crm-for-travel-agency): A travel agency should use a CRM that turns package enquiries into confirmed trips. It should reply quickly on WhatsApp, collect dates, travellers and budget, route each enquiry to the right destination desk, follow up on quotes until the advance is paid, and show which ad campaigns produce bookings. - [What CRM should interior designers use?](https://www.salestrackcrm.com/answers/crm-for-interior-designers): Interior designers should use a CRM built around site-visit sales. It should reply quickly to price enquiries from ads and WhatsApp, book site measurements, track each quote with its value, follow up patiently through long decisions, and show which campaigns produce signed projects. Project management for execution is usually a separate tool. - [Which CRM is best for real estate agents?](https://www.salestrackcrm.com/answers/crm-for-real-estate): There is no single best real estate CRM. Pick one that captures leads from your ads and portals in one list, replies on the channel buyers use (WhatsApp in India and the Gulf), routes each lead to the right project team, tracks site visits and shows cost per booking, not just cost per lead. - [Can HubSpot integrate with WhatsApp?](https://www.salestrackcrm.com/answers/hubspot-whatsapp-integration): Yes. HubSpot connects a WhatsApp Business account to its conversations inbox, but only on Marketing Hub or Service Hub Professional or Enterprise plans. You need a Meta business account and a WhatsApp business number, and messages after the 24-hour window must use approved templates. On other plans, teams use a third-party WhatsApp tool that syncs with HubSpot. - [What are the best AiSensy alternatives?](https://www.salestrackcrm.com/answers/aisensy-alternatives): Popular AiSensy alternatives are Wati and Interakt for similar WhatsApp marketing features, Gallabox for omnichannel AI agents and pipelines, DoubleTick for large teams on many numbers, and salestrack for businesses that need a sales CRM with lead routing and Meta ads ROI. Choose by your main job: broadcasting, support or selling. - [What are the best DoubleTick alternatives?](https://www.salestrackcrm.com/answers/doubletick-alternatives): Common DoubleTick alternatives are Wati and respond.io for team inboxes with AI agents and many integrations, AiSensy and Interakt for lower-cost WhatsApp marketing with free trials or plans, and salestrack for teams that want a WhatsApp-first sales CRM with lead routing, a pipeline and Meta ads ROI. Pick based on team size and whether you sell, support or broadcast. - [What are the best Interakt alternatives?](https://www.salestrackcrm.com/answers/interakt-alternatives): Good Interakt alternatives include Wati and AiSensy for WhatsApp marketing and team inboxes, Gallabox for omnichannel AI agents with pipelines, DoubleTick for many numbers and large teams, and salestrack for teams that want a sales CRM with lead routing and Meta ads ROI included in the plan rather than as an add-on. - [What are the best Kommo alternatives for WhatsApp sales?](https://www.salestrackcrm.com/answers/kommo-alternatives): For WhatsApp sales, common Kommo alternatives are respond.io for multichannel B2C conversations, Wati and Gallabox for WhatsApp inboxes with AI agents, HubSpot for a full marketing and sales suite, and salestrack for a WhatsApp-first CRM with monthly billing, lead routing and Meta ads ROI. The right choice depends on your channels, team size and billing preferences. - [What are the best Wati alternatives?](https://www.salestrackcrm.com/answers/wati-alternatives): Common Wati alternatives are AiSensy and Interakt for low-cost WhatsApp marketing in India, Gallabox and respond.io for multichannel inboxes with AI agents, DoubleTick for many numbers and large teams, and salestrack for teams that need a sales pipeline, lead routing and Meta ads ROI. The best fit depends on whether you mainly broadcast, support or sell. ## Guides (blog) - [Facebook lead ads to WhatsApp: the complete guide](https://www.salestrackcrm.com/blog/meta-ads/facebook-lead-ads-to-whatsapp): Reply to every lead-form lead on WhatsApp in seconds and keep the ad source on the lead. - [Click to WhatsApp ads: the complete setup and tracking guide](https://www.salestrackcrm.com/blog/meta-ads/click-to-whatsapp-ads-guide): How ads that open a WhatsApp chat work in 2026, how to set them up, what the free entry point window covers, and how to track each chat through to a paying customer. - [How to track cost per customer and ROAS from Meta ad leads](https://www.salestrackcrm.com/blog/meta-ads/cost-per-customer-roas-tracking): When sales close on WhatsApp or the phone, Ads Manager cannot see them. Here is how to tie every lead to its ad, calculate cost per customer and ROAS, and send results back to Meta. - [Lead assignment rules: how to route every lead to the right person](https://www.salestrackcrm.com/blog/sales-playbook/lead-assignment-rules): The routing methods that work for WhatsApp sales teams, how to order them, how to keep work fair, and what to do when the owner does not reply. With ready-to-copy rule sets for clinics, real estate, education and travel. - [10 sales automation workflows for WhatsApp sales teams](https://www.salestrackcrm.com/blog/sales-playbook/sales-automation-workflows): Concrete workflows with a trigger, an action and a stop rule, for teams that sell on WhatsApp from Meta ad leads. Plus what to automate, what to keep human, and the WhatsApp rules every workflow must respect. - [Sales reports and KPIs every sales manager should track](https://www.salestrackcrm.com/blog/sales-playbook/sales-reports-kpis): Nine sales KPIs with formulas, an illustrative month of numbers worked through, a salesperson leaderboard, and how often to look at each report. - [Speed to lead: why the first minutes decide the sale](https://www.salestrackcrm.com/blog/sales-playbook/speed-to-lead): What the research actually says about response time, how to measure it honestly, and a practical setup to reply to every Meta ad and WhatsApp lead in under five minutes, including nights and weekends. - [WhatsApp drip campaign: how to nurture leads who aren't ready to buy yet](https://www.salestrackcrm.com/blog/sales-playbook/whatsapp-drip-campaign): Most leads say "maybe later", not yes or no. A well-planned drip keeps you in their WhatsApp for weeks without nagging, and hands them back to a salesperson the moment they reply. - [WhatsApp follow-up messages: a lead follow-up sequence that works](https://www.salestrackcrm.com/blog/sales-playbook/whatsapp-follow-up-sequence): A day-by-day cadence for following up Meta ad and WhatsApp leads, with message examples you can adapt, the template rules that decide what you can send, and when to stop. - [WhatsApp Marketing Messages API (formerly MM Lite): a 2026 guide](https://www.salestrackcrm.com/blog/whatsapp-api/marketing-messages-api-mm-lite): Meta is moving all API marketing messages onto one product and has started letting businesses cap what they pay per message. Here is what the Marketing Messages API does, who can use it, and how max price and bid_amount work. - [WhatsApp broadcast guidelines and messaging limits for 2026](https://www.salestrackcrm.com/blog/whatsapp-api/whatsapp-broadcast-guidelines): What Meta actually requires before you send a bulk WhatsApp campaign on the Business API, how the messaging limits work since the October 2025 change, and the checks that keep your number healthy. - [WhatsApp Business API pricing in 2026](https://www.salestrackcrm.com/blog/whatsapp-api/whatsapp-business-api-pricing): Meta charges per delivered message, by category and by the customer's country. Here is how the model works after the October 2026 changes, what is free, and how to read Meta's rate card for the markets you sell into. - [WhatsApp Business Calling API: how it works, pricing and setup](https://www.salestrackcrm.com/blog/whatsapp-api/whatsapp-business-calling-api): Customers can call your WhatsApp number for free, and you can call them back with their permission. Here is what the Calling API allows in 2026 and how sales teams use it alongside chat. - [WhatsApp Business verification and the blue tick in 2026](https://www.salestrackcrm.com/blog/whatsapp-api/whatsapp-business-verification): Meta business verification, display name approval and the blue tick are three different things. Here is what each one does, how to get it and what it changes. - [WhatsApp coexistence: using the Business app and the API on one number](https://www.salestrackcrm.com/blog/whatsapp-api/whatsapp-coexistence): How coexistence works in 2026, what you keep, what you lose in the app, how billing changes and the mistakes that force a business to start over. - [The WhatsApp customer service window and free messages in 2026](https://www.salestrackcrm.com/blog/whatsapp-api/whatsapp-free-messages-service-window): The 24-hour window decides what you can send and, since October 2026, a lot of what you pay. Here is what is still free on the WhatsApp Business API and how to use it honestly. - [WhatsApp Groups API: what it does, limits and pricing](https://www.salestrackcrm.com/blog/whatsapp-api/whatsapp-groups-api): Meta's Groups API brings small, invite-only business groups to the Cloud API. Here is who can use it, what it costs and where it fits for sales and support teams. - [WhatsApp template categories and approval: a practical guide](https://www.salestrackcrm.com/blog/whatsapp-api/whatsapp-template-categories-approval): How Meta categorises and reviews WhatsApp message templates in 2026, what each category costs, why templates get rejected or paused, and nine example templates written to pass review. ## Help centre - [Set up your salestrack account](https://www.salestrackcrm.com/help/getting-started/set-up-your-account): Create your account, verify it, tell us about your business and work through the Welcome checklist. Most businesses finish in about 10 minutes. - [A quick tour of salestrack](https://www.salestrackcrm.com/help/getting-started/tour-of-the-screen): Every page in salestrack shares the same left menu and top bar. Learn what each part does so you can find anything in a few clicks. - [Import leads from Excel or CSV](https://www.salestrackcrm.com/help/getting-started/import-leads): Upload an Excel or CSV file, match its columns and your old leads appear in salestrack. Duplicates are merged by phone number. - [Connect your WhatsApp number](https://www.salestrackcrm.com/help/whatsapp/connect-whatsapp-number): Link your WhatsApp Business number through Meta's own sign-up window. Once connected, chats from that number show in your Inbox. - [Keep using the WhatsApp Business app on the same number](https://www.salestrackcrm.com/help/whatsapp/whatsapp-coexistence): You do not have to give up the WhatsApp Business app. Connect the same number to salestrack and your team can reply from either one. - [Check number status, quality and daily limits](https://www.salestrackcrm.com/help/whatsapp/manage-whatsapp-numbers): The WhatsApp numbers page shows whether each number is healthy, how many chats it can start each day and what it is used for. - [Reply to leads in the Inbox](https://www.salestrackcrm.com/help/whatsapp/reply-in-the-inbox): The Inbox holds every WhatsApp chat from your connected numbers, with the lead's details beside it. Reply, assign and mark chats done from one screen. - [The 24-hour reply window and templates](https://www.salestrackcrm.com/help/whatsapp/24-hour-reply-window): You can send any message within 24 hours of a lead's last message. After that, WhatsApp only lets you send an approved template. salestrack shows you which is which. - [Work the Leads list](https://www.salestrackcrm.com/help/leads/work-the-leads-list): The Leads list is where you triage. Use saved views, filters and the First response column to see who is waiting, then act on one lead or many. - [Everything on the lead page](https://www.salestrackcrm.com/help/leads/lead-page): The lead page puts everything about one person on one screen, with the next action at the top. Here is what each part does. - [Move leads through the pipeline](https://www.salestrackcrm.com/help/leads/pipeline-board): The Pipeline board shows one pipeline as columns of stages. Drag a card to move a lead forward, and use quick views to find overdue and stuck leads. - [Schedule follow-ups and clear overdue ones](https://www.salestrackcrm.com/help/leads/follow-ups-and-tasks): Follow-ups keep every lead moving. Add one after each conversation, then work the Follow-ups page from Overdue down. - [Mark a lead Lost, Not qualified or Nurture](https://www.salestrackcrm.com/help/leads/lost-not-qualified-nurture): Close leads that will not go ahead so your working list stays clean. Pick the right status and reason, and your reports stay honest. - [Repeat enquiries and duplicate leads](https://www.salestrackcrm.com/help/leads/repeat-enquiries-duplicates): salestrack keeps one lead per person, matched by phone number. When someone enquires again, you see it as a 2nd or 3rd enquiry on the same lead. - [Set up lead assignment rules](https://www.salestrackcrm.com/help/team/lead-assignment-rules): Assignment rules give every new lead a pipeline and an owner within seconds. salestrack checks three steps from top to bottom and stops at the first match. - [Invite your team and choose who gets leads](https://www.salestrackcrm.com/help/team/invite-your-team): Add your team under Settings › Team members, give each person a role and branch, and switch on Gets new leads for the people who should receive leads. - [Roles and access: who can see what](https://www.salestrackcrm.com/help/team/roles-and-access): Each role has three parts: which leads they see, what they can do in each area, and a few sensitive actions. Set them under Settings › Roles & access. - [Why a lead was not assigned](https://www.salestrackcrm.com/help/team/lead-not-assigned): If a lead shows as Unassigned or went to the wrong person, the cause is almost always in Settings › Lead assignment or Team members. Check these in order. - [Create a WhatsApp template that gets approved](https://www.salestrackcrm.com/help/broadcasts/create-whatsapp-template): Build a template in three steps (Setup, Message, Review), check it against Meta's guidelines and submit it for review from salestrack. - [Why was my template rejected?](https://www.salestrackcrm.com/help/broadcasts/template-rejected): See why Meta rejected, paused or disabled a template, fix the problem and resubmit it from the Templates page. - [Lists or segments: which to use](https://www.salestrackcrm.com/help/broadcasts/lists-and-segments): Lists are fixed groups you pick or import. Segments are saved conditions that update by themselves. Here is when to use each, and how to create a segment. - [Send your first broadcast](https://www.salestrackcrm.com/help/broadcasts/send-a-broadcast): Pick your audience, choose an approved template, fill in the variables, see the estimated cost and send now or schedule it for later. - [Read a broadcast report and retry failed messages](https://www.salestrackcrm.com/help/broadcasts/broadcast-report): Every broadcast has a report: delivery, reads, replies and link clicks, each recipient's status, and why some messages failed, with a button to retry the ones that can be retried. - [Which report should I check?](https://www.salestrackcrm.com/help/reports/which-report): salestrack has 20 reports in six groups. Use Start here to see the few that matter for your role, and pin the ones you check every week. - [Read the owner dashboard](https://www.salestrackcrm.com/help/reports/owner-dashboard): The dashboard tells you in about 30 seconds what needs action now and whether the business is on track. Here is what each part means and where it leads. - [Marketing ROI and cost per customer](https://www.salestrackcrm.com/help/reports/marketing-roi): See what your ads and broadcasts cost, the revenue they bring back, how cost grows from lead to customer, and how shared ad spend is split across branches. - [Find where leads drop off (sales funnel)](https://www.salestrackcrm.com/help/reports/sales-funnel): The Sales funnel report shows how many leads reach each stage of a pipeline, where the biggest drop is, why leads leave and how branches, sources and owners compare. - [Set monthly targets and track the forecast](https://www.salestrackcrm.com/help/reports/set-targets): Set one monthly target for the whole business or for each branch, optionally split it per salesperson, then track it in the Pipeline forecast and Team performance reports. - [Sync leads from a Google Sheet](https://www.salestrackcrm.com/help/integrations/connect-google-sheet): Connect a Google Sheet once and every new row arrives in salestrack as a lead, ready to be assigned and followed up. - [Connect Meta lead ads](https://www.salestrackcrm.com/help/integrations/meta-lead-ads): Connect your Facebook Page and lead forms once. Every new form lead then lands in salestrack in seconds, tagged with its campaign, ad set and ad, and goes straight to the right person. - [How WhatsApp message charges work](https://www.salestrackcrm.com/help/billing/how-message-charges-work): Meta charges for each delivered WhatsApp message, based on the message category and the customer's country. Your salestrack wallet pays for it, and shows the cost before you send. - [Recharge your wallet and set auto-recharge](https://www.salestrackcrm.com/help/billing/recharge-wallet): Your wallet pays for WhatsApp messages, the AI agent and SMS. Recharge it in a few taps, and switch on auto-recharge so it never runs out. - [Change your plan and download GST invoices](https://www.salestrackcrm.com/help/billing/plan-and-invoices): Your plan, seats, invoices and billing details all live in Settings › Billing & wallet. Change plan or add seats there, and download any invoice as a PDF. ## Company - [We built salestrack to stop our own leads from leaking.](https://www.salestrackcrm.com/about): salestrack CRM by Dentobees is made in Kozhikode, Kerala by the team behind Dentobees, the dental ERP trusted by 1,000+ dentists. - [Talk to a human. We reply on WhatsApp.](https://www.salestrackcrm.com/contact): Contact salestrack CRM by Dentobees: email harshad@dentobees.com or WhatsApp +91 80860 14345 for sales, support and partnerships. - [Grow with salestrack.](https://www.salestrackcrm.com/partners): The salestrack partner programme for performance agencies, resellers and consultants who help businesses sell on WhatsApp. - [Build software that sales teams love using.](https://www.salestrackcrm.com/careers): We're a small team in Kozhikode shipping products for clinics and sales teams across India, the Gulf and beyond. Fast, practical and close to customers. - [WhatsApp sales and Meta ads, in plain words.](https://www.salestrackcrm.com/glossary): Short, clear definitions of the terms you'll meet when selling on WhatsApp from Meta ads. - [WhatsApp templates ready to copy.](https://www.salestrackcrm.com/templates): Short, specific templates written to pass Meta review. Copy one, change the details, and submit it from salestrack. ## Optional - [Privacy policy](https://www.salestrackcrm.com/privacy) - [Terms of service](https://www.salestrackcrm.com/terms) - [Cookie policy](https://www.salestrackcrm.com/cookies) - [Data processing agreement](https://www.salestrackcrm.com/dpa)