WhatsApp API
Can I use the WhatsApp Business app and the API on the same number?Yes. Meta's coexistence option lets a provider connect your existing WhatsApp Business app number to the Cloud API, so you keep replying from the…Can multiple people use one WhatsApp Business number?Yes. The WhatsApp Business app lets you link a limited number of devices to one number, and Meta's paid verified plans allow up to 10 devices and…How do I get the green tick or Meta Verified badge on WhatsApp Business?The old WhatsApp green tick is now a blue checkmark. On the WhatsApp Business API you request Official Business Account status in WhatsApp…How do I get the WhatsApp Business API?Most businesses get the WhatsApp Business API through a provider or CRM that runs Meta's embedded signup: you log in with Facebook, pick your…How do I verify my WhatsApp Business account?For the WhatsApp Business API, you verify your business, not the number. Open Security Center in Meta Business Suite, start verification, enter…How much does the WhatsApp Business API cost in India?Meta charges per delivered message to Indian (+91) numbers, by category. Marketing messages cost the most; utility, authentication and charged…Is the WhatsApp Business API free?Not fully. Meta charges per delivered message, not a monthly fee. Messages customers send you are free, each business number gets 1,000 free…What is a WhatsApp Business Solution Provider (BSP)?A WhatsApp Business Solution Provider (BSP) is a company Meta allows to connect other businesses to the WhatsApp Business Platform. It onboards…What is the WhatsApp 24-hour customer service window?The WhatsApp customer service window is a 24-hour timer that starts when a customer messages or calls your business number, and resets each time…What is the WhatsApp Business API and how does it work?The WhatsApp Business API, part of Meta's WhatsApp Business Platform, is the official way for businesses to send and receive WhatsApp messages…What is the WhatsApp messaging limit and how do I increase it?The WhatsApp messaging limit is how many unique people your business can message outside a customer service window in a moving 24 hours. New…WhatsApp Business app vs API: what is the difference?The WhatsApp Business app is a phone app for a business owner, with a limited number of linked devices and no per-message charges. The WhatsApp…
Templates & broadcasts
How do I collect WhatsApp opt-in from customers?Ask for permission in a way that clearly says the person is opting in to receive messages and names your business. A website form checkbox, an…How do I get a WhatsApp template approved?Submit the template in WhatsApp Manager, through the API or in your provider's builder, with the right category, sample values for every variable…How do I send bulk WhatsApp messages without getting blocked?Send through the official WhatsApp Business API, not bulk-sender apps. Message only people who opted in to hear from your business, use approved…How do I use WhatsApp for marketing?Start by getting customers to message you, through Click-to-WhatsApp ads, chat links and QR codes. Collect clear opt-in, then send approved…How many people can I send a WhatsApp broadcast to?On the WhatsApp Business API, your messaging limit decides it. A new business portfolio can message 250 unique people outside a customer service…Is WhatsApp marketing free?Partly. Messages you send from the WhatsApp Business app have no per-message charge, but the app suits small, one-to-one marketing. On the…What is a WhatsApp message template?A WhatsApp message template is a pre-written message format that a business submits to Meta for approval. On the WhatsApp Business API, templates…WhatsApp broadcast list vs group vs API broadcast: which should I use?Use a group when members should talk to each other, such as a project team or a class. Use a WhatsApp Business app broadcast list for a few…
Automation & AI
Can I automate WhatsApp messages?Yes, through the official WhatsApp Business API. WhatsApp's Business Messaging Policy allows automation when replying inside the 24-hour customer…How do I connect WhatsApp to a CRM?Connect your business number to the official WhatsApp Business API, then link it to your CRM. The simplest way is a CRM with WhatsApp built in…How does a WhatsApp AI agent work?A WhatsApp AI agent connects to your business number through the WhatsApp Business API. It reads each customer message, answers from information…What is a WhatsApp CRM?A WhatsApp CRM is customer relationship management software built around WhatsApp. It connects your business number through the WhatsApp Business…What is the best WhatsApp CRM for businesses in India?It depends on what you need most. Check that the tool uses the official WhatsApp Business API, has a shared team inbox, gives every lead an owner…WhatsApp chatbot vs AI agent: which do I need?A WhatsApp chatbot follows a fixed flow of menus, buttons and keywords, which suits simple, predictable tasks like tracking an order. An AI agent…
Meta ads
CPL vs CPA vs ROAS: what is the difference?CPL (cost per lead) is ad spend divided by leads. CPA (cost per acquisition) is ad spend divided by customers or sales. ROAS (return on ad spend)…Do Facebook lead ads work?Yes, Facebook lead ads reliably produce leads, because the form opens inside Facebook or Instagram and uses details people already shared, so…How do I connect Facebook leads to a CRM?There are four common ways: a CRM that integrates directly with Meta lead ads, your own integration using Meta's lead ads webhooks and API, a…How do I get leads from Meta ads?Run a Facebook and Instagram campaign and choose where people respond: an instant form inside Meta's apps, a WhatsApp chat through…How do I reduce cost per lead on Meta ads?Make a specific offer, keep forms short, test several creatives, give Meta enough budget and broad targeting to learn, and try Click-to-WhatsApp…How do I send Facebook lead ads leads to WhatsApp automatically?Connect your Facebook lead forms to a CRM or WhatsApp tool through a CRM integration, Meta's webhooks or a connector, so each new lead arrives in…What are Click-to-WhatsApp ads?Click-to-WhatsApp ads are Meta ads on Facebook, Instagram and WhatsApp Status that open a WhatsApp chat with your business when someone taps…What is ROAS and how do I calculate it?ROAS, or return on ad spend, is the revenue your ads produced divided by what you spent on them. If ₹50,000 of ads brings ₹2,50,000 in sales…Where do I find my leads in Meta Business Suite?Lead form entries from Facebook and Instagram ads are in Leads Center in Meta Business Suite, where you can view and download them. You can also…
Leads & sales
How do I choose a CRM for a small business in India?Start from how you sell. If leads come from Meta ads and close on WhatsApp and calls, choose a CRM with an official WhatsApp API inbox, automatic…How do I follow up with leads on WhatsApp?Reply within minutes, then follow up on about day 1, 3, 7 and 14 with short, useful messages, and call as well. Inside the 24-hour window after…How does round robin lead assignment work?Round robin lead assignment gives each new lead to the next available person in a fixed order, then starts again at the top, so everyone gets an…What is a lead in a CRM (lead vs contact vs deal)?In a CRM, a lead is an enquiry you are trying to turn into a customer. A contact is the person behind it, with their name, phone and history. A…What is a sales pipeline?A sales pipeline is the series of stages a lead moves through from first enquiry to a won or lost deal, such as New, Contacted, Qualified, Visit…What is lead management?Lead management is the process of capturing every enquiry in one place, giving it an owner, following up quickly, moving it through sales stages…What should a sales report include?A useful sales report shows leads by source, how fast the team replied, how many leads were contacted, conversion at each stage, deals won and…What should a WhatsApp follow-up message say? (examples)A good WhatsApp follow-up message is short and has four parts: the person's name, a reminder of what they asked about, one useful detail such as…Why is speed to lead important?A lead is most interested in the minutes after they enquire, often while contacting competitors. A 2011 Harvard Business Review study found firms…
CRM by industry
What CRM do car dealerships use?Car dealerships use CRMs to track every vehicle enquiry through test drive, quote, finance and delivery, by showroom and salesperson. Large…What CRM is good for coaching centres and schools?A good CRM for coaching centres and schools manages admission enquiries from first message to enrolment. It should reply on WhatsApp quickly…What CRM should a clinic or hospital use?A clinic or hospital should use a CRM for the part its hospital software does not cover: patient enquiries before they book. Choose one that…What CRM should a travel agency use?A travel agency should use a CRM that turns package enquiries into confirmed trips. It should reply quickly on WhatsApp, collect dates…What CRM should interior designers use?Interior designers should use a CRM built around site-visit sales. It should reply quickly to price enquiries from ads and WhatsApp, book site…Which CRM is best for real estate agents?There is no single best real estate CRM. Pick one that captures leads from your ads and portals in one list, replies on the channel buyers use…
Alternatives
Can HubSpot integrate with WhatsApp?Yes. HubSpot connects a WhatsApp Business account to its conversations inbox, but only on Marketing Hub or Service Hub Professional or Enterprise…What are the best AiSensy alternatives?Popular AiSensy alternatives are Wati and Interakt for similar WhatsApp marketing features, Gallabox for omnichannel AI agents and pipelines…What are the best DoubleTick alternatives?Common DoubleTick alternatives are Wati and respond.io for team inboxes with AI agents and many integrations, AiSensy and Interakt for lower-cost…What are the best Interakt alternatives?Good Interakt alternatives include Wati and AiSensy for WhatsApp marketing and team inboxes, Gallabox for omnichannel AI agents with pipelines…What are the best Kommo alternatives for WhatsApp sales?For WhatsApp sales, common Kommo alternatives are respond.io for multichannel B2C conversations, Wati and Gallabox for WhatsApp inboxes with AI…What are the best Wati alternatives?Common Wati alternatives are AiSensy and Interakt for low-cost WhatsApp marketing in India, Gallabox and respond.io for multichannel inboxes with…